Example of different types of E-commerce

Example of different types of E-commerce 

Business-to-Consumer (B2C) e-commerce: B2C websites for business are the most popular. Web platforms that follow the B2C model are suitable for companies which sell products or services directly to a customer online. One of the largest B2C websites is Amazon. A customer can view products on the page, choose a product and order it. The Business to Consumer model doesn’t require a middleman and reduces the cost of the goods for the ultimate consumers. B2C sites aim to make easy for shoppers to buy products end enjoy this process. https://www.amazon.co.uk/

Business-to-Business (B2B) e-commerce: This type of websites for business is suitable for the companies that sell products or services to another company, which is an intermediate buyer who then sells the product to the final customer. They help other companies establish a solid foundation for the long-term commercial interrelations between the companies. B2B websites may come in various types. One of them helps to receive information from partners, the other creates accounts for payment for the products or services and establish contracts. An example of B2B web-platform would be a website selling vehicle's components that some auto manufacturer will purchase in order to produce his own product. https://www.alibaba.com/

Consumer-to-Consumer (C2C) e-commerce: Consumer to Consumer website serves as a mediator between the clients and gives an opportunity to sell or purchase goods directly. Through C2C web-service consumers can sell their assets like cars, or rent a room by publishing their information on the website. One customer may buy a product of another consumer by viewing the description on the website. https://www.ebay.co.uk/

Consumer-to-Business (C2B) e-commerce:A C2B model is the exact reversal of a B2C model. While the latter is serviced to the consumer by a business, the C2B model provides the end consumers with an opportunity to sell their products/services to companies. The method is popular in crowdsourcing based projects, the nature of which typically includes logo designing, sale of royalty-free photographs/media/design elements, and so on and so forth. https://www.upwork.com/

Mobile commerce (m-commerce): This type of e-commerce involves buying and selling products or services through mobile devices such as smartphones and tablets. An example of m-commerce is the mobile app of an online retailer like Amazon or Walmart. https://www.walmart.com/

Social commerce: This type of e-commerce involves buying and selling products or services through social media platforms like Facebook, Instagram, and TikTok. An example of social commerce is the ability to buy products directly from an Instagram or Facebook post. https://www.facebook.com/

References:


(2020) Drudesk. Available at: https://drudesk.com/blog/differences-between-b2c-b2b-c2c-c2b#:~:text=As%20the%20development%20of%20globalization,be%20the%20successful%20business%20model. (Accessed: January 30, 2023).

Viswanath, S. (2021) Types of e-commerce, IndiaFilings. Available at: https://www.indiafilings.com/learn/types-of-e-commerce/ (Accessed: January 30, 2023).